Esta Global - Digital Marketing Company in Kolkata | eCommerce Company in Kolkata | SEO Company

 In today’s world everything is online and everything is digital. This makes it important and crucial for all eCommerce business houses to try and make their business profitable by using different tips and tricks. There is an eCommerce company in Kolkata that can be the one-stop solution to all your worries and confusion!  In this blog, we’ll talk about the three important tricks that you can use to make your business profitable in no time. Without any further delay, let’s dive right into it! Upselling  Upselling is when you offer an upgrade for a product or service that the consumer already has. For example, the advertisement keeps on popping while you are using Spotify. Where they ask the users to upgrade to Spotify premium to enjoy Ad-free music.  And the catch here is that Upselling is an excellent trick that almost every eCommerce company in Kolkata have adopted to make their business efficient.  There are different types of Upselling like : Premium versio...

Right from what we see to what we consume has been digital. The scope of digital marketing is growing vast with each passing day. The pace at which the digital community is growing is rapid, and digital products' utilization has also increased. This is where the digital marketing company in kolkata comes in with its perfect digital solutions for your brand and company.  In the blog, we have discussed: WHAT IS DIGITAL MARKETING? And, the other Important Aspects will be covered in the next blog.  So, without any further adieu! Let’s Dive Right In! The advantage of using digital mediums is vast and has a lot of scopes to develop even further. Sitting just behind screens, one can decide and buy or sell the kind of product or service one wants. Like the digital marketing company in Kolkata is helping the brands to have a strong social image.  The digital age has now provided customizations to businesses according to their convenience. There are various opportunities in this f...

 Are you an individual who is interested in building relationships with your client or potential customer? You have a chance to build good relations with complete ease and comfort with the CRM company in Kolkata.   We will now discuss the benefits and objectives of the CRM System and further talk about CRM as a digital marketing campaign. But let us first understand what CRM actually is.  CRM is the abbreviation for Customer Relationship Management. It is a process of managing, maintaining and building relationships with existing and potential clients or customers. The system usually collects the information about the clients or the customers and lets you use that to understand them better for better delivery of your products and services. The system also provides you with tools that help you collect this information.  The system helps or allows you to: The sales representation to see all the past sales and purchase interactions before making an important phone call....

 Are you curious about digital marketing and its benefits? A digital marketing company in Kolkata is helping its clients to use digital marketing as a tool to promote its existing products and company online.  DIGITAL MARKETING, in simple terms, means advertising the different products and services utilizing the internet which means the different platforms on the internet like Search Engines, websites, different platforms of social media and various mobile applications to promote different products and services. Digital Marketing is growing rapidly in today’s technology-savvy world where anything and everything is just a click away. Digital Marketing is the CORE of Marketing today without any doubt. According to a survey conducted by Google found that around 48% of consumers start enquiries on Search Engines, 33% directly through different websites and 26% within the various Mobile Applications. The digital marketing company in Kolkata helps the company with the important met...

Know how a professional website design company in Kolkata can assist in trying out innovative website designs, and help you win more new clients every day!   We shall talk about the interesting facts about website designing, and how it is important for you as a company to gain new clients.   User Experience = Website Design! User Experience is directly related to website design. Let us first understand what user experience actually is? User Experience is having a deep understanding of users and what they need the website to be. The professional website design company in Kolkata will follow the elements to design the perfect website for your company. The Perfect website will always align with the user's experience. The aspects that must be followed are: ●      Market Research to understand the user’s behaviour, ●      Product Development to build a smooth website design, ●      User experience is about ...

  Are you an eCommerce owner, who is all set to take his business to the next level? The Digital marketing company in India is helping you do exactly that and so much more! Before diving into today’s topic, let us first understand the meaning or definition of Artificial Intelligence (AI). In simple terms, Artificial Intelligence is the ability that enables the computer to do tasks that are done with human intelligence, tasks like problem-solving.  Let us now understand the importance of Artificial Intelligence (AI) in the digital marketing sector: Improves the user’s experience The main function of any kind of marketing technique is customers’ satisfaction. In online marketing or digital marketing, customers’ satisfaction is judged by the experience that he is having while visiting their website. User experience constitutes the highest percentage in customer satisfaction, and Artificial Intelligence (AI) helps in increasing user experience drastically. You can hire an...

  Are you an E-commerce Store that is looking to increase its sales and business? Upselling is the perfect solution for you. The Ecommercecompany in Kolkata will help you reach your target sales in no time.   But what is Upselling and how do you implement it? Don’t worry! In this blog, we will address all your queries one by one. Continue reading to find more!   Upselling is when you offer an upgrade for a product or service which the consumer already has. For example, the advertisement keeps on popping while you are using Spotify. Where they ask the users to upgrade to Spotify premium to enjoy Ad-free music. And the catch here is that Upselling is an excellent trick that almost all the eCommerce company in Kolkata have adopted to make their business efficient.   There are different types of Upselling that you should know about if you are an individual who wants to implement Upselling in your E-commerce Store.   Premium Versions   As discussed...