If you’re a graphic designer, and facing difficulty to use colours and images, we are going to ease your problems. Creating graphics like a pro is a bit more involved than you might realize. There are many elements to a professional looking graphics design company in Kolkata. You just need to hone the skills to create sharp, eye-catching graphics!
In this blog, we’ll give you 5 simple graphic design
tips to help you improve your designing career exponentially. Get ready to
clear off all your doubts; Keep your coffee handy and read!
1. Be
intentional about alignment: When you align your
graphic design elements, you don't have to stack them on top of each other.
However, they must be properly aligned whenever possible. Being systematic with
your graphic design alignment matters to viewers. You don't want an element of
your design to feel out of place. Even minor errors in spacing and placement
will be noticed by viewers.
What's the dividing line?
Spacing your design elements evenly
and aesthetically will go a long way toward making your images look
professional. These guidelines apply whether you're putting shapes, icons, or
text blocks together.
2. Include icons and logos to help present your ideas: If you want to be like the best graphics design company in Kolkata, well-placed icons and logos can have a significant impact on your branded graphics. Be strategic when incorporating logos or icons into your graphic design. Don't try to stuff a logo into an image just to get it there. You want it to be big enough to read at a glance, but small enough that it doesn't feel crowded.
What and where should I
use it?
If you include a logo, it works well
in the bottom corner or centered at the top of your image.
The trick is to make sure they are readable,
identifiable, and make sense within the context of the overall design.
When used in tips, quotes, and
infographics, icons can be very effective. A good example is using a
light bulb or a lightning bolt to represent a brilliant idea. Emojis can also
help you to communicate with your audience.
3. Utilizing
contrasting colours to draw attention: Using contrasting colours
can help in drawing the viewer's attention to where you want it. A
well-balanced palette can also ensure that your designs are both aesthetically
pleasing and usable. If you haven't chosen your brand colours yet, try
using a colour wheel, such as Adobe's free Adobe Color tool. You can use this
tool to switch between colours and select a palette with the appropriate amount
of contrast that is both true to your graphics design company in
Kolkata and eye-catching.
4. Don’t
forget the negative space: When creating an image, you don't
want to stuff it with text, icons, and stock images. The free space
around graphic elements is known as negative space, and it is
important because it allows you to create obvious groupings of
information. For example, if two paragraphs of text were shown side by side
with no negative space in between, it would be difficult to tell where one line
of text ended and the other began. The design appears too busy, and viewers
will not find it appealing to look at.
Make sure to include plenty of
negative space in your graphic designs. That way, your visual aesthetic will
remain tidy and pleasing.
5. Minimize
Font Selection: Doing this is as important as honoring the
negative space in your graphics.
·
Use simple, easy-to-read fonts that
contrast well with the background you've chosen.
·
Use no more than two fonts in your
graphic design, excluding the logo or brand name that you may include in the
corner. Even so, these fonts must adhere to your brand's style guidelines.
·
Don't overdo formatting like bolding
or italics. Font formatting is also applicable to the two-font rule. Otherwise,
your image will be too busy, and viewers will likely skip it rather than
reading it. We are certain you do not want to do that!
If you’re looking for such helpful tips and want to design your graphics in a professional manner, and get your brand colours and aesthetics, Esta Global is the best graphics design company in Kolkata. We are committed to designing with simplicity and great authenticity, boosting your online presence everywhere!
Mastering alignment, color contrast, and minimal font usage are key tips to design like a pro. Tools like FlareSolverr can assist in sourcing design inspiration or assets efficiently for your next project.
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